Transformation of Digital Management in Enterprises Amidst the COVID-19 Pandemic

Authors

  • Boris Miethlich Department of Business Studies, IIC University of Technology, Bldg No. 069, Concrete Road, Phnom Penh, 121206, Cambodia
  • Denis Belotserkovich Department of State and Legal Disciplines, Pacific National University, Tikhookeanskaya str., 136, Khabarovsk, 680007, Russian Federation
  • Samira Abasova Department of Economics of Russian Economic School, Azerbaijan State University of Economics (UNEC), Istiglaliyyat str., 6, Baku, 1001, Azerbaijan
  • Еlena Zatsarinnaya Basic Department of Financial Control, Analysis and Audit of the Main Control Department of Moscow, Plekhanov Russian University of Economics, Stremyanny Lane, 36, Moscow, 140053, Russian Federation
  • Oleg Veselitsky Department of Economics of Urban Form, Moscow City Government University of Management, Deguninskaya str., 3/2, Moscow, 127486, Russian Federation

DOI:

https://doi.org/10.22452/IJIE.vol14no1.1

Keywords:

Management, risks, Development, Enterprise, Digitalisation

Abstract

This study aims to examine changes in enterprise management during the COVID-19 pandemic and develop a universal mechanism for managing digital transformation. Its methodological basis is represented by a terminological analysis of the concepts of automation, digitalisation and digital transformation. Their close consideration enables us to form a conceptual scheme of business digitalisation. In sum, the study process shows that full-fledged and fruitful digital transformation can be achieved through restructuring a company’s business process management system. By comparing the outcomes of using digital platform-based business models, the most promising one was selected for use. Its practical application was studied in Azerbaijan, Russia, and Switzerland using the Network Readiness Index (NRI). The analysis made it possible to form business development strategies for each country reviewed and to develop a universal mechanism for digital transformation management by means of optimisation and modelling. The findings suggest that in pandemic settings, digital enterprise management concentrates on survival, self-learning and cooperation without intermediaries through innovation and the transformation of business processes. The strategies can be used to adopt digital technologies and attract investment. Further research can be directed at detailing the proposed mechanism.

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Published

2022-01-01

How to Cite

Miethlich, B. ., Belotserkovich, D. ., Samira Abasova, Еlena Zatsarinnaya, & Oleg Veselitsky. (2022). Transformation of Digital Management in Enterprises Amidst the COVID-19 Pandemic. Institutions and Economies, 14(1), 1–26. https://doi.org/10.22452/IJIE.vol14no1.1

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Articles